The Australian Government’s information campaign ‘Every little bit helps’ launches tonight on screens across the nation.  

The ads will play across television, digital and out of home. 

On 30 March, National Cabinet came together and implemented the National Fuel Security Plan to guide the nation through the fuel crisis. 

This four-level plan is a practical guide aimed at managing fuel supply chain pressures driven by the conflict in the Middle East. 

The current Level 2- ‘Keep Australia moving’ – lays the groundwork for Australians to understand what to do now as fuel supplies hold up. 

The campaign helps outline the actions the public can take to help, as the Government continues working to secure our fuel supply. 

Further instructions will be communicated if and when we move to future levels.  

The campaign is supported by the fuelplan.gov.au website where Australians can go to find out more. 

Quotes attributable to the Minister for Infrastructure, Transport, Regional Development and Local Government Catherine King:

“This campaign will help communicate the Government’s plan to the public and outline what actions they can take to help. 

“The global fuel shortage is affecting us all and every little bit helps.  From running errands in fewer trips to only filling up with the fuel you need, this will help us keep essential services moving. 

“The rollout of this campaign and National Fuel Security Plan ensures that we can get the public the information they need, and keep them updated if and when the situation may change.”

ENDS 

Collateral for use can be accessed here.